Big Companies Tap a Neglected Marketthe Poor

“The world’s biggest corporations are scrambling to tap a market they have largely ignored for decades–the world’s four billion poor people. From South Africa to Brazil, companies like Danone and Unilever sell individual packets of yogurt and soap in rural villages and urban open-air markets. In the telecommunications sector, the biggest growth area is among the poor, who are snapping up cellphones.” (International Herald Tribune, Monday)

When goods and services move across borders both prosperity and peace are advanced.

FEE Timely Classic

“Third World Development: Foreign Aid or Free Trade?” by John Majewski